White Bear Mitsubishi has become one of the top selling dealers in the region and has helped make Mitsubishi one of the fastest-growing auto brands in the country. A big part of that success is the campaign we developed featuring the White Bear mascot and Richard Herrod III, the store’s GM, who never take themselves too seriously.
WINNER: Bronze Telly for “Stranded”
Creative Director, Copywriter, Director
White Bear Mitsubishi