The Minnesota Autism Center requested an informational brochure that would reflect their philosophy of hope and positivity. The center is all about helping kids with Autism Spectrum Disorder overcome their obstacle and succeed. Given only tagline ‘Where nothing is impossible’, I came up with the idea of using kids dressed as superheroes. The message being that all kids have ‘superpowers’, they just need the right help to unlock them.
Creative Direction, Design, Copywriting
Minnesota Autism Center